Browsing Faculty of Commerce, Law and Management by Author "Oosthuizen, Esté"

Browsing Faculty of Commerce, Law and Management by Author "Oosthuizen, Esté"

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  • Oosthuizen, Esté (2017)
    ABSTRACT Blogs have emerged as a new digital form of word of mouth and are being seen as an important information source, providing suggestions and advice to consumers (Ho, Chiu, Chen, & Papazafeiropoulou, 2015). The ...

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